Repetitive tasks can help with anxiety, but can we trust them to safeguard women’s mental health?
Good morning, how are you, the world is ending. Evidence: in three days, “cleanfluencer” Mrs Hinch sold more than 160,000 copies of her first book, revealing “How a spot of cleaning is the perfect way to cleanse the soul.”
Working backwards, it’s clear the end started not with a bang, but with a cupcake. Those were gentler days, malleable and doughy, when, without anybody really noticing, fairy cakes graduated from children’s party snacks to fancy ladies’ treats. They looked the same – a soft, disembodied knee of dough, painted blue and scattered with sugar beads – but fundamentally, cupcakes were a very different proposition. They were playful but naughty, camp nods to childhood from the lofty lifeguard’s chair of adulthood. They were comically feminine, like tiny iced drag queens.
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