Paltrow makes great claims for it on her site Goop and others agree. But the medical evidence shows it does more harm than good
Do you believe that washing out your colon gives you energy and may improve headaches, allergies and acne? Colonic therapy is encouraged by celebrity endorsements and their websites. Gwyneth Paltrow’s Goop claims “For the uninitiated, a colonic is essentially a way to hydrate and irrigate your colon – a section of your intestines that’s approximately five feet long – by filling it with warm water and then flushing it out repeatedly.” Goop acknowledges the efficacy of colonics is “often debated”, but offers Dr Alejandro Junger to guide us. The clue in the direction he is leaning is the 20 “Dr Junger’s Gut Cleanses” the site is giving away.
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